Comparison

BookSparker vs Booklinker

Booklinker is a dependable free link tool for authors who sell wide, with a store choice page for Amazon, Apple Books, Kobo and Barnes & Noble. BookSparker is the better fit if most of your readers buy on Amazon: your own Associates tag goes on every click, so qualifying commissions go to you instead of the link service.

Last reviewed

BookSparker vs Booklinker at a glance

A side-by-side look at the features that matter most for scaling your sales and growing your readership.

Free universal book links

BookSparker

Booklinker

Use your own Amazon Associates tag

Booklinker earns the Amazon commission on your links itself. Using your own Amazon tag means moving to its paid sister product, Geniuslink.

BookSparker

Yes, a tag for each Amazon store

Booklinker

Sends readers to their local store

BookSparker

20 Amazon stores

Booklinker

Amazon and Apple Books

Store choice page (Apple Books, Kobo, Barnes & Noble)

BookSparker smart links are Amazon-only today.

BookSparker

Booklinker

Create a link without signing up

Booklinker asks you to sign in before it creates a link; new users get a free account automatically.

BookSparker

Booklinker

Custom link name

BookSparker

Booklinker

Your own link domain

Booklinker links use its shared domains, such as mybook.to. Geniuslink sells a custom domain for $50/month.

BookSparker

Paid plans

Booklinker

Click stats by country and store

Both filter bot clicks out of the counts.

BookSparker

Free account

Booklinker

Page showing all your books

BookSparker

Free author website

Booklinker

Collections pages

Book swaps, group promos and landing pages

BookSparker

Booklinker

Starting price

BookSparker

Free, paid from $15/mo

Booklinker

Free

Pricing: BookSparker vs Booklinker

Booklinker is free, with no plans or fees. To stay free it earns a small Amazon commission on the traffic your links generate, and it does not support your own Amazon Associates tag. For that, it points you to its paid sister product, Geniuslink: $6/month including 1,000 clicks, then $3.50 per 1,000 clicks.

BookSparker

Free Forever, then scale as you grow

  • Free ForeverFree

    Unlimited Smart Book Links · Your Own Affiliate Tags · Click Stats · Free Author Website · 3 Swaps/mo

  • Growing Author$15/mo or $150/yr

    Unlimited Smart Book Links · 4 Smart Link Custom Domains · 4 Author Names · Unlimited Landing Pages · 100 Swaps/mo

  • Pro Author$25/mo or $240/yr

    Unlimited Smart Book Links · 8 Smart Link Custom Domains · 8 Author Names · Unlimited Landing Pages · Unlimited Swaps

Booklinker

Free universal book links from the team behind Geniuslink

  • BooklinkerFree

    Universal links, store choice pages, collections and basic click reports. Booklinker earns the Amazon commission on your links.

  • Geniuslink (sister product)From $6/mo

    Needed to use your own Amazon Associates tag. Includes 1,000 clicks a month, then $3.50 per 1,000; a custom domain is $50/mo extra.

Booklinker pricing as reviewed October 2026. Pricing can change, so confirm the latest on Booklinker.

The honest pros and cons

Where BookSparker pulls ahead, and where Booklinker is genuinely the stronger pick.

Why authors choose BookSparker

  • Your own Amazon Associates tag on every click, with a separate tag for each Amazon store
  • Never swaps in its own affiliate tag, so qualifying commissions go to you
  • Create a link in seconds, with no account and no credit card
  • Covers 20 Amazon stores and sends readers in countries without one to the store Amazon serves them from
  • Your own link domain on paid plans, such as read.yourbook.com
  • Part of a full author toolkit: book swaps, group promos, landing pages and a free author website

Where Booklinker wins

  • A store choice page for Amazon, Apple Books, Kobo and Barnes & Noble, ideal if you sell wide
  • Finds your book at other stores automatically and keeps the page current
  • Collections pages that share a whole series or catalog with one link
  • Earn Apple Books commissions through Apple’s affiliate program
  • A long track record: running since 2013, with over 20,000 authors

Booklinker trade-offs

  • No support for your own Amazon Associates tag: Booklinker earns the Amazon commission on your links
  • You must sign in before you can create a link
  • No custom domain: links use shared domains such as mybook.to
  • Only basic click reports; deeper reporting means paying for Geniuslink

Which should you choose?

Choose BookSparker if

Authors whose readers mostly buy on Amazon, who want to keep their own affiliate commissions, and who want links, swaps, group promos and an author website in one free-to-start platform.

Choose Booklinker if

Wide authors who want a free store choice page across Amazon, Apple Books, Kobo and Barnes & Noble, and who do not use Amazon affiliate links.

Switching from Booklinker?

You do not have to replace every Booklinker link at once. Create BookSparker smart links for your next launch or campaign, add your Amazon Associates tags once, and swap the new links into your back matter, newsletter templates and ads as you update them. Creating a link needs no account, and a free account saves your links and shows clicks by country and store.

Create your free smart link

Frequently asked questions

Common questions about choosing between BookSparker and Booklinker.

Yes. Booklinker has no plans or fees. It stays free by earning a small Amazon affiliate commission on the traffic your links generate, which is why you cannot add your own Amazon Associates tag. BookSparker smart links are also free, on every plan, and carry your own tag instead.

Ready to grow your readership?

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